Sub-ID tracking

Owned by Markus Wigbels
Last updated: Oct 12, 2020 by Daniel Steinweg
1 min read

Why using a subid?

The subid is mainly used to store additional information on the admedia. This information can then be retrieved from the Transaction API.

Examples for using the subid (cashback publisher):

The publisher transfers the user's hashed card number in the subid. This enables the publisher to assign the transaction to the user. The publisher get's his commission and is able to use pass it to their user(s).

 

How to implement a subid?

The subid is appended to the click url like in this example: “?subid=MYSUBID“. “MYSUBID” must be replaced with the subid you want to use.

 

Example with an appended subid:

Clicklink:

https://pvn.domain.com/trck/eclick/43f1ff1209625772f6d143f776e1d755?subid=1234abcd_1

Info: The subid can be up to 200 characters long.