Statistic API

The statistics API is used to call the statistics data. For this purpose the following parameter must be appended to the API call:

API	parameter

API	parameter
statistic	get-statistic_{statistictype}

Example: https://www.domain.de/api//ACCESS-TOKEN/publisher/ID/get-statistic_daily.csv

You can specify the type of statistic you need to fetch from the API. This is possible by appending the type on the API call. It starts with "/get-statistic_" followed by the corresponding parameter. The following table summarizes which types are available:

statistic type	parameter

statistic type	parameter
statistic per day	get-statistic_daily
statistic per campaign	get-statistic_campaign
statistic per project	get-statistic_project
statistic per subid	get-statistic_subid
statistic per trigger	get-statistic_trigger
statistic per referrer	get-statistic_referrer
statistic per admedia	get-statistic_media
statistic per transactions	get-statistic_transactions
statistic per baskets	get-orders_baskets

Filters

The API interface offers several filter options, which are appended after the statistics with the "?" operator.

parameter	value	description	example

parameter	value	description	example
condition[period][from]	start date	Definition of the start date.	condition[period][from]=19.12.1909
condition[period][to]	enddate	Definition of the end date.	condition[period][to]=19.12.1909
condition[dynamicdate]
	current month	All data of the current month.	condition[dynamicdate]=currentmonth
	previous month	All data of the previous month.	condition[dynamicdate]=lastmonth
	current week	All data of the current week.	condition[dynamicdate]=currentweek
	last [days]	Any value for the '[days]' can be entered here (e.g. 10 for the last 10 days).	condition[dynamicdate]=last10d
condition[project_id]	project id	Definition of the projects to be filtered.	condition[project_id]=12345
condition[bruttodata]	true / false	Defines whether the numbers should be downloaded as gross numbers. This concerns especially the clicks and views of the advertising media.	condition[bruttodaten]=true
condition[ignormandant]	true / false	defines whever the data should be system-wide or only on the given mandant.	condition[ignoremandant]=true

Definition of fields in the statistics API

The columns of the downloaded file contain the following parameters:

Feldname	Beschreibung

Feldname	Beschreibung
criterion	The criterion selected for the statistics. For example, if the statistic was selected by day, the days affected are displayed in this field. If statistics by campaign is selected, the corresponding campaign IDs are selected here. Usually the ID is displayed here.
title	The name of the corresponding selected criterion. For example the name of the campaign or project.
leads_open_count	Number of open leads.
leads_confirmed_count	Number of confirmed leads.
leads_canceled_count	Number of canceled leads.
sales_open_count	Number of open sales.
sales_confirmed_count	Number of confirmed sales.
sales_canceled_count	Number of canceled sales.
all_open_count	Number of open leads and sales.
all_confirmed_count	Number of confirmed leads and sales.
all_canceled_count	Number of canceled leads and sales.
views	Number of views.
clicks	Number of clicks.
epc	The calculated, average revenue per click.
ctr	The value indicates how many users actually clicked on the admedia after they saw it.
leads_canceled_turnover	Total basket value of the canceled leads.
leads_open_turnover	Total basket value of the open leads.
leads_confirmed_turnover	Total basket value of the confirmed leads.
sales_canceled_turnover	Total basket value of the canceled sales.
sales_open_turnover	Total basket value of the open sales.
sales_confirmed_turnover	Total basket value of the confirmed sales.